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Creative Theory is a culture-focused marketing agency. I've worked on their brand identity from ideation to implementation. The identity system has been thoughtfully built out through every platform ranging from a custom website to its interior office space and vehicle wraps.

Creative Theory is a culture-focused marketing agency. I've worked on their brand identity from ideation to implementation. The identity system has been thoughtfully built out through every platform ranging from a custom website to its interior office space and vehicle wraps.

SERVICES

SERVICES

Art Direction
Branding
Web Design

Art Direction
Branding
Web Design

AWARDS

CREDITS

CREDITS

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creativetheory.agency

This custom Wordpress site is a balancing act of minimal design, beautiful photography, and interaction that encourages users to explore and dive into the narrative of Creative Theory.

creativetheory.agency

This custom Wordpress site is a balancing act of minimal design, beautiful photography, and interaction that encourages users to explore and dive into the narrative of Creative Theory.

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OFFICE MURAL

The CT office mural is dedicated to Black life, history, and culture by focusing on images of social liberators, activists, leaders, and the powerful voices and events that have shaped society in America. Owners Tamon and Gary wanted the mural to represent real stories, real moments, and real people.

OFFICE MURAL

The CT office mural is dedicated to Black life, history, and culture by focusing on images of social liberators, activists, leaders, and the powerful voices and events that have shaped society in America. Owners Tamon and Gary wanted the mural to represent real stories, real moments, and real people.

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GUEST.HAUS

Creative Theory is always giving back to the community they call home. For this project titled GUEST.HAUS, I was asked to design a vehicle wrap for an RV that could be easily transported to events like the Howard University Homecoming. GUEST.HAUS acts as a culture hub by offering a place for retreat and to share experiences in a curated environment.

GUEST.HAUS

Creative Theory is always giving back to the community they call home. For this project titled GUEST.HAUS, I was asked to design a vehicle wrap for an RV that could be easily transported to events like the Howard University Homecoming. GUEST.HAUS acts as a culture hub by offering a place for retreat and to share experiences in a curated environment.

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SELECTED PROJECTS

Venmo Giftwrapillustration, motion graphics, typography

Resilience Muralbrand identity, environmental

Smithsonian 175brand identity, motion graphics, typography

Beyond Meat Brand Refreshbrand identity, typography, packaging

Smithsonianbrand identity, typography, web design

Break Tapesillustration, web design, typography

Extend the Cyphertypography, motion graphics

Creative Theorybrand identity, environmental, web design

Google Careers on Airbrand identity, illustration, motion graphics

Facebook Venues + Tidal + Oculusbrand identity, motion graphics

Launchbrand identity, typography

Sidedoormotion graphics, illustration, typography

King of Whattypography

Spin Controlbrand identity

Humanity Muralenvironmental, typography

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