Creative Theory (CT) is a culture-focused marketing agency. I've worked on their brand identity from ideation to implementation. The identity system has been thoughtfully built out through every platform ranging from a custom website to its interior office space and vehicle wraps.
Creative Theory (CT) is a culture-focused marketing agency. I've worked on their brand identity from ideation to implementation. The identity system has been thoughtfully built out through every platform ranging from a custom website to its interior office space and vehicle wraps.
Art Direction
Branding
Web Design
Art Direction
Branding
Web Design
Web Dev—Sean Burles
Vehicle Wrap—Blue Boy
This custom Wordpress site is a balancing act of minimal design, beautiful photography, and interaction that encourages users to explore and dive into the narrative of Creative Theory.
The CT office mural is dedicated to Black life, history, and culture by focusing on images of social liberators, activists, leaders, and the powerful voices and events that have shaped society in America. Owners Tamon and Gary wanted the mural to represent real stories, real moments, and real people.
Creative Theory is always giving back to the community they call home. For this project titled GUEST.HAUS, I was asked to design a vehicle wrap for an RV that could be easily transported to events like the Howard University Homecoming. GUEST.HAUS acts as a culture hub by offering a place for retreat and to share experiences in a curated environment.
ADDITIONAL PROJECTS
Resilience MuralBranding, website, campaign, mural
Extend the CypherBranding, website
SmithsonianProject type
Break TapesBranding, website
Creative TheoryBranding
Google Careers on AirBranding, motion, illustration
LaunchBranding
King of WhatPoster
DC Design WeekBranding
Spin ControlBranding
Humanity MuralTypography
Samsung SalonBranding
DCEFFFestival Brand
Thrive MagazinePublication Design
Because of Her StoryBranding
America IndivisibleBranding
ThoroughTypography
TypehikeTypography
SidedoorBranding & Illustration
© 2020 Fisk Studio
Typeface
Marguerite Grotesk